Not Everyone is On-line

AOL promotional CDs in Canada

Believe it or not, not everyone is on the internet…not even everyone in the United States!

Here are some statistics, according to the Pew Research center:

  • 50% have bought something used on-line (e.g., eBay)
  • 39% of Americans know what crowdfunding is.
  • 28% have purchased tickets on-line.
  • 27% know what the “sharing economy” means.
  • 15% have used Uber or Lyft.
  • 11% have used AirBnB.
  • 11% know what the “gig economy” means.
  • 2% have rented clothing or accessories on-line.

And even though dial-up use is, obviously, on the decline, as seen in this chart:

Screenshot 2016 05 19 20 25 59

… 2.1 million still use AOL dial-up.